Privacy Policy
Last updated: 15 May 2026
This Privacy Policy explains how Lyons Blade (“we”, “us”, or “our”) collects, uses, stores, and protects your personal information when you visit our website, place an order, or contact us.
We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Email: matt@lyonsblade.co.uk
Phone: 01904 900173
We are the data controller responsible for your personal information.
2. Information We Collect
We may collect and process the following information:
- Information you provide directly
- Name
- Billing and delivery address
- Email address
- Telephone number
- Payment details (processed securely through third-party payment providers)
- Order details
- Communications you send to us
- Information collected automatically
When you use our website, we may collect:
- IP address
- Browser type and device information
- Website usage data
- Cookies and analytics information
3. How We Use Your Information
We use your information to:
- Process and deliver orders
- Verify age eligibility where required by law
- Provide customer support
- Communicate about orders or enquiries
- Improve our website and services
- Prevent fraud and misuse
- Meet legal and regulatory obligations
- Send marketing communications where you have consented
4. Legal Basis for Processing
We process personal data under the following lawful bases:
- Performance of a contract
- Compliance with legal obligations
- Legitimate business interests
- Consent (for marketing communications where required)
5. Age-Restricted Products
As we sell knives and edged tools, we may carry out age verification checks to comply with UK law. We may use third-party age verification providers where appropriate.
Failure to provide accurate information may result in cancellation of your order.
6. Payment Information
We do not store full payment card details.
Payments are processed securely by trusted third-party payment providers in accordance with industry security standards.
7. Sharing Your Information
We may share your information with trusted third parties including:
- Payment processors
- Delivery and courier companies
- Website hosting providers
- IT and security providers
- Professional advisers and regulators where required
- We only share information necessary for the services provided.
- We do not sell your personal information to third parties.
8. Data Retention
We retain personal information only for as long as necessary to:
- Fulfil orders and provide services
- Meet legal, accounting, and tax obligations
- Resolve disputes and enforce agreements
9. Your Rights
Under UK data protection law, you may have the right to:
- Access your personal data
- Correct inaccurate information
- Request deletion of your data
- Restrict or object to processing
- Withdraw consent for marketing
- Request transfer of your data where applicable
- To exercise your rights, contact us using the details below.
10. Cookies
Our website may use cookies and similar technologies to improve user experience and analyse website traffic.
You can control cookies through your browser settings.
You may also wish to include a separate Cookie Policy for additional detail.
11. Security
We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, misuse, or disclosure.
However, no method of internet transmission or storage is completely secure.
12. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of external websites.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
14. Contact Us
If you have questions about this Privacy Policy or your personal data, please contact: matt@lyonsblade.co.uk
15. Complaints
If you are unhappy with how we handle your data, you have the right to complain to the UK Information Commissioner’s Office: Information Commissioner's Office
